Due to the continuous injection of fashion elements into the sports field, it has gradually moved closer to the daily life of fashion people. In recent years, many players have reached a new height in their pursuit of outdoor styling. Under such a trend, it is undoubtedly worthy of attention. One professional sports brand after another.

In recent years, due to the increasing fashion attributes of ski equipment, more and more people feel the joy brought by skiing, and enter the ski resort to experience the charm of this winter sport. At the same time, snowboards and ski suits are also The most concerned part is also the key to the shape of the snow field.

The outdoor equipment pursued by players in the fashion field today must not only ensure comfort and safety, but also present fashion elements. A product that not only has ski genes, but also supports ski lovers to create winter fashion styles The brand is undoubtedly DESCENTE.

Looking back on the development of the brand, DESCENTE, founded in 1935, invited the first professional skier in Japan as a brand consultant in 1954 to start the research and development of ski wear. It has been in the field of ice and snow sports for nearly 70 years.

DESCENTE's brand name means "downhill" in French, and the brand's iconic "three arrows" LOGO also represents three basic skiing skills - straight downhill, oblique downhill and horizontal downhill, all representing the "everything begins with skiing" Brand genes.

In nearly 70 years of ski product research and development, DESCENTE has not only left many classic designs and breakthroughs in technology to help countless ski lovers conquer the ski resort, but also received fashion from the cooperation of Kazuki Kuraishi, Dior, atmos, etc. attributes, leading the design of ski suits to more diverse fields. A few days ago, DESCENTE teamed up with well-known fashion designer Bram Van Diepen to launch a joint ski series, which is also the first joint project of Bram Van Diepen.

In this cooperation, the two parties started with snowboarding and drew inspiration from the supernatural environment. When you first see this series, you will feel like Bram Van Diepen is trying to find a balance between virtual fantasy and real life. Elements are presented through the lens of high fashion.

On the design level, the product is interpreted with the perfect fusion of supernatural aesthetics and ice and snow sports. Bram Van Diepen chooses colors such as aurora green, glacier blue, and polar white combined with DESCENTE classic black. The functional design and the latest temperature lock technology present the ultimate beauty of skiing and the ultimate pursuit of freedom, and this is the most eye-catching design in this series.

The professional ski suits of this joint series are all equipped with DESCENTE's latest SPACE WARMER with HEAT NAVI temperature locking technology, which stores heat and maintains temperature to ensure the comfort of ice and snow sports enthusiasts at all times. The windproof, waterproof and breathable DERMIZAX fabric brings the wearer a sense of security without fear of wind and snow. At the same time, the professional ski suits in this series use the MOTION 3D three-dimensional version. Every garment tailoring and functional details are ingenious craftsmanship of DESCENTE In addition, the promotional blockbuster was shot by Canadian photographer Bryan Huynh.

Photographer Bryan Huynh is from Canada, graduated from Sheridan College in Toronto, and now works between New York and London. His works are influenced by painting and photography, combining surrealism and classical, with a completely modern vision. He has joined forces with AMBUSH and BURBERRY , DAZED, DIOR, LOUIS VUITTON, NIKE, W MAGAZINE, VOGUE and other fashion units in the industry.

This time, Bryan Huynh used the fashion sense of Bram Van Diepen and DESCENTE's cooperation series to present the supernatural aurora and ice and snow environment through the CG virtual background, and the deformation of the gravitational field, subtly integrating the supernatural fantasy and high fashion.

It is worth mentioning that some time ago, many well-known overseas bloggers took the lead in putting on the DESCENTE x BRAM VAN DIEPEN cooperation series, which is a global limited edition of 88 pieces—the aurora green one-piece ski suit, showing professional skiing with fashionable styles The equipment also reflects that this cooperation series is recognized by their fashion forward-looking.

Speaking of the mastermind of this series, Bram Van Diepen first graduated with honors from the famous Amsterdam Fashion Institute (Amsterdam Fashion Institute), and then gained international attention with his innovative series at the Lichiting show and won many awards. nominate.

After graduating from many famous fashion companies and accumulating rich experience, he joined the French fashion company LANVIN, and then joined LOUIS VUITTON at the invitation of Kim Jones. In 2018, Bram joined GIVENCHY to start another fashion journey, responsible for men's ready-to-wear and haute couture The design and development of ready-to-wear series, and currently works as the design director of BURBERRY men's wear.

Bram participated in the design of FRAGMENT LOUIS VUITTON, LOUIS VUITTON SS19 and GIVENCHY FW20 that we are very familiar with.

Louis Vuitton SS19

fragment design x Louis Vuitton

This cooperation with DESCENTE, I believe that in the aforementioned product introduction process, I have felt his unique design style and the pursuit of advanced and balanced. This time FASHION ZOO is also honored to invite Bram Van Diepen to participate in our exclusive dialogue. Let him introduce to us the design details of the DESCENTE x BRAM VAN DIEPEN series.

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FASHIONZOO

Can you share with us the opportunity and creative process of DESCENTE and FASHION ZOO?

When I learned that I was going to cooperate with DESCENTE and FASHION ZOO, I immediately thought about the connection between human beings and nature. Skiing connects people with nature, mountains and sky in a very direct way, while ski equipment and The development of clothing technology has helped people conquer mountains and harsh weather environments. It can be said that human beings now have the ability to surpass nature. Therefore, this inspiring creative theme of cooperation has emerged.

Whether it is the clothes' fit, pattern LOGO and tailoring are very technical, which makes me want to explore some very natural things in prints and colors, such as different aerial views of mountain tops and aurora, these colors inspire me a lot , makes me want to combine the white of the snow-capped mountain top with the bright green and blue of the aurora to bring a very pure visual effect.

Where do you think the "advanced" and "balanced" in this cooperation are reflected?

"Advanced" and "balanced" is the purpose of my creation this time, I want to create a very high-end clothing series, by really considering every detail and element, from the structure of the pockets to the zipper, every detail has been well thought out to Making sure we can deliver a quality product that really stands out on the slopes.

On this basis, I also decided to add some products that can be easily worn in non-professional occasions, and if you like, you can even wear them in daily commuting in the city to fill the balance of this cooperation series and help me develop A collection that strikes a balance between skiing and everyday, pieces that are versatile and look great on their own.

Looking back on the design process, which aspect of "skiing equipment" do you think this cooperation has made a breakthrough in? Can you explain it to us?

The works of this series focus on the very complex MOTION 3D three-dimensional version, which is very representative of the DESCENTE brand, and it also means that the tailoring of the work also takes into account the posture of the wearer when skiing, providing a comfortable Limited athletic performance.

In addition, this time we also focused on finding high-quality technical fabrics, using DERMIZAX waterproof and breathable fabrics, and we also have nano-thermal linings, which can maintain body temperature in extremely cold places, and the softness and elasticity of DERMIZAX fabrics make The movement of the athlete can be adjusted quickly.