The global gel air fresheners market is estimated to reach ~US$ 1,291.1 Million in 2022 and is predicted to be valued at ~US$ 1,770.8 Million by 2032. The market is expected to witness moderate growth at a CAGR of ~3.2% from 2022 to 2032.

The market is expected to grow rapidly as the product is used to maintain a comfortable atmosphere in facilities, homes and vehicles. The global gel air freshener market has been growing lately due to the rapid changes in consumer behaviour and consumer views.

The main driver of growth is likely to be increasing demand for a wide range of fragrance products. The market is also expected to be significantly impacted by the increasing demand for aromatherapy throughout the projected period.

Asthma and allergies are some chronic conditions that some people suffer from. Products with chemicals are harmful to health. As a result, air fresheners made from organic fresh produce have become very popular around the world. Essential oils, organic candles and other chemical-free products are expected to be widely available in the market.

Consumer acceptance of the product has accelerated the gel air freshener market. Additionally, the gel air freshener market is growing due to increasing awareness of maintaining indoor air quality and customer acceptance of naturally smelling products.

In addition, the market growth has been significantly impacted by the economic crisis in major industrialized countries over the past five years. However, the market is likely to be heavily impacted by new product launches and an improving economy over the next decade.

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Key Findings from the Gel Air Fresheners market study:

In the historical period from 2017 to 2021, the global gel air freshener market exhibited a CAGR of 2.8%.

The US gel air freshener market is expected to witness moderate growth at a CAGR of 2.7% during the forecast period.

In China, gel air freshener sales are forecast to grow at CAGR 6.5% over the estimated period.

During the assessment period, India is expected to show   and dominate in the South Asia region.

Based on application, the residential category is expected to be the global leader in gel air fresheners from 2022 to 2032 at a CAGR of ~3.7%.

“Consumers are willing to pay a higher price for specialty flavors, prompting air freshener manufacturers to expand their product lines, including gel air fresheners. As a result, market leaders are developing innovative approaches to meet increasing demand from fragmented consumers,” says an FMI analyst.

Competitive Landscape: Gel Air Freshener Market

Leading gel air freshener manufacturers mainly focus on aggressive promotional strategies, promotion and new product launches that would boost gel air freshener sales worldwide.

Leading players in the global gel air freshener market are Dyna Fresh, Sniff Drive, Dclario Technologies India Pvt Ltd., AEROZEL, Neuchatel Chemie Specialties, Aromate, PP PRODUCTS, Power Line Packaging, Inc., Atlantic Paper Supply, Larsen Packaging Products Inc., GT Midwest, Menshen Packaging USA, Inc., Alpha Lion Distributors Inc., Corporate Images, Inc. and Arizona Natural Resources, Inc. among others.